The signs in GAP's windows proclaim that black pants are back.
Bluefly.com heralds black as the "shade of the season". Indeed, it declares, "Black is back."
Just one question: Where did it go?
Every "season" we hear yet again that another ambitious color has toppled black. Black is out. Brown is the new black. Red is the new black. Burnt sienna is the new black. And, a la "Funny Face", pink is the new black. And every season I roll my eyes and wonder just whom they think they're kidding.
So what's the deal now? Could it be that ... black is the new black?
fresh-baked at 05:48 PMThis reminds me of a few years ago when some born-again Christians started sporting "I’ve found it" bumper stickers on their cars. Some people responded with bumper stickers of their own saying "I never lost it".
Offered by: Æmilius (Emilio Fischman) on October 15, 2002 11:08 PM"Black is the shade of the season." Think about that for moment. My God, marketing people can be idiots.
Offered by: Shawn on October 13, 2002 11:39 AM*Gasp!* So, I've been wearing black pants this whole time and they've been out of date until now!?
Someone throw me in the thresher!
Offered by: Anita on October 12, 2002 5:58 PMI am so glad that black is this year's black. It's been so puzzling! I mean, I always got so confused when brown was the season's black. I never knew what to do when I wanted to do my PIB [Person In Black] routine; did I wear all black or did I have to wear all brown since brown was the season's black? So much simple now. Really!
Offered by: Mad Genius on October 12, 2002 4:24 PMAs far as Gap are concerned, "Black is back" roughly translates as "Buy some more clothes!"
In fact, most sentences would translate as "Buy some more clothes!" when used by the aforementioned defendants.
Offered by: Pete on October 12, 2002 1:41 PMBlack isn't back, I agree, it never left. Perfect for all occassions and all seasons. But what would I know, I could just be the girl walking east on Spruce....
Offered by: lori on October 12, 2002 12:39 PMI love black. Black is what I wear all day, every day - to work, to the gym, everywhere. So flattering. Black turtlenecks rule.
Offered by: Erin on October 12, 2002 11:50 AMThey have that little display here at the Gap in Podunk too. I was like, "whaaaaa?"
All I wear is black. The most color I manage to eek into my wardrobe is a colored purse, but then only an animal print or some sort of candy apple red, dahling.
Of course, here in Podunk, people wear appliquéd sweatshirts and sweater sets. You know the kinds...they have pumpkins or witches or Santa Claus heads on them. With glitter. Lots of sparkles and glitter.
It hurts. It really does.
Offered by: Nicole on October 12, 2002 9:35 AMFeh. Black has always been back .. and black. I have an entire closet full of black clothing. None of it came from the Gap, mind you. Maybe black really was gone ... from there. ?
Offered by: Kelly on October 11, 2002 10:14 PM*dons executioners outfit*
*shoots recluse*
no sycophancy you sniveling twit!!!
*goes to pace through the night*
Offered by: recluse's better half on October 11, 2002 9:03 PMcolors are colorful
I'm not lying!!! okay maybe I am.
Hmm.
Who says this stuff?
Maybe they are referring to uh... trends and things. (is knowledge of trends treason? hmm.) (i bet it's treason to ask.)
Let's go the easy way and say "GAP is wealthier than I am so perhaps they know something. GAP is, however, much less pretty than Jodi. Therefore we must abide by the final judgement."
Angus always knew.
Offered by: tim on October 11, 2002 7:24 PM
